Why Your Website Sounds Like Every Other Agent

Prospects visit your website after seeing your ad or getting your email. They read your homepage.

"Protecting what matters most." "Your trusted insurance partner." "Personalized service."

They've read these exact phrases on six other agent websites today.

So they leave. They request quotes from three more agents. Yours gets buried in the comparison.

The problem isn't what you offer. It's how you describe it. Insurance websites use the same worn-out phrases that mean nothing to prospects shopping for coverage.

This audit identifies:

• The cliché phrases that make you invisible in a crowded market

• What prospects actually care about when choosing an agent (hint: it's not "personalized service")

• How to position your experience without sounding like everyone else

Takes 10 minutes. Shows you exactly what to change to stop blending in and start standing out.